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Michael Faraday discovered electromagnetic induction, the principle behind the electric motor, in 1831. Yet, despite being technologically advanced at the time, electric motors have changed very little since. Bulky, old-fashioned components and lots of moving parts prone to failure.

Dyson engineers spent a decade developing new types of highly efficient digital motors. The Dyson digital motor is smaller, lighter, cleaner and more power-efficient than conventional electric motors. Dyson digital motors use digital pulse technology, spinning at up to 104,000 times a minute (five times faster than a racing car engine).

Weighs just 1.33kg, with balanced weight distribution for easy handling.

Just push the button to release the dirt. The bin on a Dyson handheld is clear, so you can see when it needs emptying and how much dust and dirt the machine has captured.